Marketing is Tougher Than Ever. We Can Make it Better Than Ever.

A bogged down marketing organization can’t respond to changes in the market. They take too long to deliver valuable messaging. Teams are constantly busy, but rarely productive. Work suffers from a lack of focus, with too many opinions and not enough data.

Marketing agility can help.

Whether you’re new to Agile or made a start that stalled, AgileSherpas’ Ascension©️ can guide you to the peak of marketing agility.

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Agile Transformation
by Marketers,
for Marketers

Assess Your Current State

What is Ascension? 

Most Agile transformations fail.

Ascension is different. We tailor a plan that fits your size, pace, and challenges, taking you from high stress to high performance.

Your Agile transformation strategy is tested iteratively, so you can be sure it works in real life (not just in a slide deck). We implement the plan in phases, ensuring that individuals, teams, and the marketing org is aligned, supported, and enabled for agility.

Agile delivers value faster, with less risk & happier people

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Better Business Outcomes

Focus on the right work at the right time to drive business agility.

Define value for your end customer, your internal stakeholders, the business, and the marketing function so you can leverage Agile way of working to deliver it.

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Customer Centricity

Respond and adapt to changes in the market to the benefit of your internal and external customers.

Deliver measurable value early and often as the foundation of business agility.

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Data-driven Decisions

Set clear, quarterly objectives and key results for the marketing function and execute the highest priority work. Measure results and adapt based on data. 

Measure pre and post agility results to demonstrate the positive impact of Agile ways of working. 

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Faster Speed to Market

Instead of waiting for perfection, working incrementally and iteratively speeds up the delivery of work. 

Complex internal processes slow teams down. To be truly Agile, optimized processes help teams to get work delivered faster.

No matter where you are in your Agile journey,
we have an approach to move you forward.

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Your Agile transformation is unique to your marketing team.

Our approach to prepare you for success is too. Explore your current state, and let our insights and strategic recommendations build your path. We co-create with you, ensuring that the plan fits your context. Your custom strategy, team structure, and a rollout plan become your blueprint and a way to reap Agile's benefits without creating chaos.

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Let's put your Agile Transformation plan to work!

Training and coaching align leaders and teams so they have a common understanding of the Agile mindset, values, and principles. Pilot teams pave the way, testing and learning so your Agile transformation plan's success is assured.

Together, we learn and apply Agile strategy and planning practices to unlock business value fast.

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This is where your practice pays off.

Together we work to take what we learned from the pilots and apply it to more teams. Implementing quarterly planning changes the way strategy and goals are set and executed.

As your Agile transformation implementation grows, teams find a predictable rhythm, continuously working together to create measurable value for the customer.

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It's time to broaden and deepen the Agile way of working.

Your teams are adaptable, dealing with uncertainty as it occurs by shifting priorities and driving speed to outpace the competition. Comparing pre- vs. post-Agile performance opens more opportunities, showing the impact of Agile ways of working. It's time to identify and train internal Agile champions to embed Agile practices so you can continue the journey from just doing agile to being Agile.

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Like a well-oiled machine, the marketing team is constantly moving forward.

They've learned to experiment with positive results and regularly check in to improve their process. Marketing becomes a strategic partner to the business and a recognized growth driver. Teams are engaged, empowered, and connected to the organizational strategy. And your customers are more satisfied and loyal than ever.

Design
Pilot
Scale
Embed
Sustain

Who You Climb With Matters. Bring a Sherpa.

Connect with an AgileSherpas partner to begin mapping out your journey to the peak of marketing agility.

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